Having a profession website that looks clean, easy to navigate is vital when marketing your business, large or small.  It gives potential customers the ability to see what you have to offer with ease.  If a potential customer gets lost because they are unable to quickly find what they are looking for, they will move on to the next business. Your website is your first impression and it has to say who you are and what you do in a way that grabs a potential customers attention and keeps it. Your website is the first thing people will see and it has to make a statement. It sets the tone for whether or not they will do business with you. 

Once you have your professional site you must use an email with your domain, not Google, Aol, etc. It gives your business a polished look when you use a domain correct email. When you find a business that has a website but uses a Hotmail or Yahoo address, it tends to make users think the site is old and the mentality of the business is behind the times. 

Give your business an edge by having a polished, up-to-date appearance and make sure all your emails are domain correct.